MedComms

Next-Generation Integrated Medical Communications: How to Build a Winning Strategy

Building a cohesive communications plan that aligns multiple disciplines, incorporates data-driven storytelling, and coordinates strategic evidence is the foundation of strategic excellence. But developing this plan requires thinking differently. Instead of working in siloes to achieve individual objectives, an integrated medical communications approach highlights collaboration, multidisciplinary stakeholder involvement, and a seamless content approach that drives…...
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Nelson memo

The Nelson Memo: Igniting a Global Open Data

The landscape of scientific research is undergoing a seismic...
Rare diseases

Rare Diseases – An Evolving Medical

A disease is considered rare when it affects fewer than 1 in...

The Paradigm Shift from Traditional Scientific

In the rapidly evolving biopharma landscape, the approach to...
Digital Strategies for Medical Affairs

CyberThink in Action: 3 Digital Strategies for Medical Affairs

Everyone is talking about how Medical Affairs needs to evolve and innovate by being open-minded...
Cactus Life Sciences Top 5 Trends of 2024

Cactus Life Sciences’ Top 5 Trends of 2024: Insights Driving Tomorrow’s MedComms

Here, we revisit our most thought-provoking articles and whitepapers, each addressing pivotal trends that influence...

The Paradigm Shift from Traditional Scientific Platforms to Integrated Communications Plans

In the rapidly evolving biopharma landscape, the approach to scientific communications is undergoing a significant...
Involve Medical Affairs in insight management, early phases of clinical trials, etc.

It’s Never Too Soon: How and When to Engage Medical Affairs

Engagement with Medical Affairs is critical at every juncture in the drug development process, with...
Health Literacy Month

Celebrating Health Literacy Month 2024: Strengthening Biopharma-Patient Connections

October is Health Literacy Month, a reminder of the importance of clear communication in healthcare...
world patient safety day

World Patient Safety Day 2024: Improving Diagnosis for a Safer Tomorrow

On World Patient Safety Day 2024, we focus on the critical theme of "Improving Diagnosis...

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