AI in medical communications

Integration of AI in Medical Communications: A Roadmap

AI in medical communications: Why it matters now Artificial intelligence (AI) is rapidly reshaping medical communications (MedComms), driven by the necessity for personalization, efficiency, and speed in content delivery. As pharmaceutical companies face mounting competition, the demand for innovative communication strategies to communicate complex data and information, as early as the critical pre-launch phase, is…...
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The Nelson Memo: Igniting a Global Open Data

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Rare Diseases – An Evolving Medical

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The Paradigm Shift from Traditional Scientific

In the rapidly evolving biopharma landscape, the approach to...
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Navigating the Healthcare Dialogue: The Power of Patient Lexicons in Fostering Engagement and Improved Health Outcomes

Cactus Life Sciences has a range of expertise in patient-focused solutions that further scientific understanding...
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Improving Health Outcomes by Empowering Patients: The Future Is Here

Empowering patients and involving them as key stakeholders in the drug development lifecycle can help...
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The Quest for Omnichannel: Is Medical Affairs Ready?

Commercial and Medical Affairs must partner with each other to achieve the real benefits of...

Person-First Language (PFL) in Medical Communications: Usage and Awareness

The use of patient-first language (PFL) is an important feature of a patient-centered care model...
patient influencers

How Patient Influencers Can Amplify the Pharma Voice

Learn more about patient influencers and their reach and relevance and how you can apply...
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Why Is It Important to Include Patients as Peer Reviewers

Patient peer reviews offer an amazing opportunity to see how HCPs and pharmaceutical companies are...

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