2025 Year-End Patient Centricity Review

Progress and Perspectives in Patient Centricity: 2025 Reflections

Patient centricity is a movement now. At Cactus Life Sciences, we don’t just follow the trend; we help set it. Here’s how your voices, our actions, and the industry’s bold steps made 2025 a landmark year...
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Patient Centricity

The Evolution of Patient Centricity in Pharma

Patient centricity: A defining imperative in healthcare As...
AI in Scientific Publications

The Role of AI in Transforming Scientific

Scientific publishing is evolving rapidly with the advent of...
DIA MASC 2025

Medical Affairs 2.0: GenAI as the Catalyst for

Digital and AI were hot topics underpinning many of the...
plain language summaries and genAI

Readability of Published vs. Artificial Intelligence (AI)-Generated Plain-Language Summaries (PLS)

PLS play an important role in increasing the accessibility of medical publications to a wide...
Audiovisual medical publication content and formats

Use of Audiovisual Data Dissemination Formats (ADDFs) by Medical Journals: Then and Now 

GPP 2022 guidelines endorse the use of alternative data dissemination formats, including ADDFs, to enhance...
Target, Bull's Eye, Omnichannel Strategy, Success, Efficiency

Optimizing Medical Affairs with Modular Content: A Journey through Every Step and Stage of Omnichannel Excellence

Turn your organization into an “efficiency powerhouse” with the transformative power of modular content and...
World Patient Safety Day, Patient Involvement, Patient Engagement, Listening to Patients, Patient centricity

World Patient Safety Day 2023: Engaging Patients for Patient Safety

Join us on World Patient Safety Day 2023 as we emphasize the transformative power of...

Person-First Language (PFL) in Medical Communications: Usage and Awareness

The use of patient-first language (PFL) is an important feature of a patient-centered care model...

Launch Excellence: The Path Forward for Medical Affairs

Learn how Medical Affairs can redefine launch excellence by streamlining the journey from clinical trial...

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