DIA MASC 2025

Medical Affairs 2.0: GenAI as the Catalyst for Change in Writing, MedComms, and Field Strategy

Digital and AI were hot topics underpinning many of the conversations at the DIA’s Medical Affairs and Scientific Communications (DIA MASC) forum I attended in March 2025, along with a focus on how we can utilize these tools to achieve impactful, engaging, and scientifically accurate communications that resonate with healthcare providers (HCPs) and patients. Along…...
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Biopharma 2025 Trends

Biopharma Trends 2025: 3 Things to Know Right Now

The global business climate is ever-evolving, and 2025 looks...
AI in Medical Affairs & Medical Communications

Science, AI, and Human Ingenuity Converge to

Today, we're witnessing an unprecedented convergence of...

The Paradigm Shift from Traditional Scientific

In the rapidly evolving biopharma landscape, the approach to...
plain language summaries and genAI

Readability of published vs. artificial intelligence (AI)-generated plain-language summaries (PLS)

PLS play an important role in increasing the accessibility of medical publications to a wide...
Audiovisual medical publication content and formats

Use of audiovisual data dissemination formats (ADDFs) by medical journals: then and now 

GPP 2022 guidelines endorse the use of alternative data dissemination formats, including ADDFs, to enhance...
Pencil writing concise, complete, clear plain language communication

Speak Clearly: Challenges and Strategies for Concise Plain Language Communication

Medical Affairs professionals play a crucial role in implementing strategies such as adopting plain language...

Maximizing Efficiency and Compliance with Expert Compendia and Monograph Review Services

Cactus Life Sciences specializes in compendia reviews, providing invaluable assistance to pharmaceutical companies. Our expert...
Digital Publication Extenders, Digital Icons, Digital Publications

Digital Publication Extenders: Creating an Ecosystem for a More Engaging and Informative Experience

While creating digital publication extenders may seem complex, Cactus Life Sciences can assist in developing...
World Patient Safety Day, Patient Involvement, Patient Engagement, Listening to Patients, Patient centricity

World Patient Safety Day 2023: Engaging Patients for Patient Safety

Join us on World Patient Safety Day 2023 as we emphasize the transformative power of...

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