Medical Affairs 2.0: GenAI as the Catalyst for Change in Writing, MedComms, and Field Strategy
Digital and AI were hot topics underpinning many of the conversations at the DIA’s Medical Affairs and Scientific Communications (DIA MASC) forum I attended in March 2025, along with a focus on how we can utilize these tools to achieve impactful, engaging, and scientifically accurate communications that resonate with healthcare providers (HCPs) and patients. Along…...
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Medical Affairs 2.0: GenAI as the Catalyst for Change in Writing, MedComms, and Field Strategy
Digital and AI were hot topics underpinning many of the conversations at the DIA’s Medical...
Celebrating Health Literacy Month 2024: Strengthening Biopharma-Patient Connections
October is Health Literacy Month, a reminder of the importance of clear communication in healthcare...
Celebrating World Patient Safety Day 2024: Improving Diagnosis for a Safer Tomorrow
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This whitepaper explores the role of social media in enhancing Medical Affairs functions. As digital...
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Key Solution Guide: Empowering Medical Affairs by Leveraging Modular Content
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