Health Economics and

Outcomes Research

Communicate value through effective and innovative payor content.

We help our clients communicate effectiveness, safety, and cost-effectiveness data to payors across a range of deliverables. Our understanding of payor information needs allows us to develop a well-thought-out content strategy and impactful and engaging communication pieces.

Health Economics and Outcomes Research Capabilities

HEOR expertise

We have medical directors and writers dedicated to understanding the HEOR landscape and our experts have developed content for a broad range of HEOR studies and analyses.

Innovative content

We know how to transform payor content by leveraging digital innovation. We also partner with external thought leaders on unique or specialized projects.

What We Do

Cactus Life Sciencies provides HEOR + market access communications amplifying the value story with interactive engagements. We work with internal stakeholders to create a distribution plan and plan for product lifecycle & evidence generation pipeline.

Academy of Managed Care Pharmacy (AMCP) dossier support

Health technology assessment (HTA) submission
Global Value Dossier support
Evidence decks
Epidemiology research

Manuscripts and abstracts

Posters and presentations (scientific congress)
Internal training slides
MSL proactive and reactive slide decks
Congress slide decks
Slides based on manuscript
Health Economics and Outcomes Research (HEOR) strategy decks

Leading Solutions for Medical Affairs

INTEGRATED COMMUNICATIONS STRATEGY
Our multifunctional expertise enables us to develop cohesive, integrated scientific plans (ISP) that seamlessly connect scientific insights with strategic objectives, leveraging cross-functional collaboration to ensure a unified approach.

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Scientific Strategy

We create and deliver data-driven scientific strategies that bring complex data to life, shaping impactful medical narratives and driving behavior change at every stage of the product and patient journey.

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Scientific and Medical Communications

We transform intricate scientific concepts into clear, compelling, and compliant content, leveraging our deep subject matter expertise to engage a wide range of stakeholders, through effective communication.

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Patient Engagement

By integrating patient perspectives into our medical communications, we pioneer innovative approaches to foster engagement, improve outcomes, and enhance the overall healthcare experience.

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Scientific Publications

Our rigorous global publication planning and execution ensure high-quality, impactful scientific dissemination that adheres to industry standards and maximizes the reach of critical research.

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Meetings and Events

From advisory boards to global congresses, we design and execute scientifically rich, engaging events that facilitate meaningful discussions and drive scientific understanding.

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Health Economics & Outcomes Research

Our HEOR solutions combine robust data analysis with compelling storytelling to communicate the real-world value of healthcare innovations, supporting market access and demonstrating patient-centered outcomes.

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